Why choose a promotional products consultant?
With so many options, finding the perfect promotional product can be overwhelming. Maybe you've been considering working with a promotional products consultant vs. shopping for promo items yourself. Jubilant Cargo can help you find the perfect promotional item and guide you through the decoration process from design to delivery. Here are three reasons to work with a promotional products company:
- Project management
- Product knowledge
The trade show or sales meeting is just around the corner, and you have a checklist that’s a mile long. You need to secure your spot at the venue, make sure the appropriate people are there, develop the event’s messaging, etc. It’s all on you and your team. Somewhere on the list, you have "order print materials", "order apparel for the team", and "order imprinted merchandise with your logo and branding". That’s where a promotional products consultant can help. Let us know your timing, and we’ll manage that portion of the project for you. Now, you only have one point of contact to manage. We’ll manage the other moving pieces and provide status updates.
Because we purchase from promo and apparel manufacturers so often, we have wholesale discounts on thousands of items. We’re also notified daily when items go on sale. Many of these discounts aren’t reflected on the web, so working with a promotional products consultant will help make sure you’re getting the best price we can offer.
How breathable is the fabric? Does it fit true-to-size? Do you have anything new or unique? May we see a sample prior to ordering? We’re happy to help with questions like these. Marketers and operations personnel have a lot on their plates. Why spend valuable time researching hundreds of items? Because promotional products consultants work with apparel and merchandise everyday, we can often answer your questions right away. If not, we have relationships with manufacturer’s to find your answer quickly.
Did you know?
The most significant findings of a recent impressions study* show advertising specialties are less expensive per impression than most other media and are very affordable and effective when compared to other forms of media.
Key findings of the study include:
- Cost per Impression. In the U.S., the cost per impression of a promotional product stayed virtually the same from 2008 to 2010, at .005 cents.
- Identifying the Advertiser. Eighty-three percent in the U.S. say they can identify the advertiser on a promotional item they own.
- Product Usage. Bags have the highest number of impressions in a month, over 1,000, and over one-third (36%) of those with incomes under $50,000 own bags.
- Gender Preferences. Males are more likely than females to own shirts and caps, while females are more likely to have bags, writing instruments, calendars and health and safety products.
- Positive Reinforcement. Seventy-five percent of independent voters prefer consumer-branded products; nearly 1.5 times more than Democrats or Republicans.
- Influencing User Opinions. Forty-one percent of U.S. respondents say their opinion of the advertiser is more favorable after receiving a promotional product.
- Global Reach. Nearly two-thirds (63%) of respondents from Great Britain have received and kept a pen in the last 12 months. In the U.S., writing instruments are used the most often, an average of 18.2 times per month.
- Superior Pass Along. After receiving a promotional product they don’t plan to keep, nearly two-thirds (62%) of respondents in the U.S. say they give the item to someone else.
- Popular Products. The most commonly owned promotional products among U.S. respondents are writing instruments (46%), followed by shirts (38%) and calendars (24%).
*To complete its research, ASI conducted a total of 3,332 online and in-person surveys, including interviews with business people in New York, Chicago, Los Angeles, Philadelphia, London, Sydney, Toronto and Montreal metro areas.